Goshen's Danielle Feroli joins Focus Media

GOSHEN — Goshen resident Danielle Feroli has joined Focus Media, the Hudson Valley’s largest and award-winning, full-service public relations and marketing firm, as a senior account executive.
In her role, Feroli will handle day-to-day client needs, create marketing strategies utilizing both traditional and digital media, and assist with public relations efforts for her clients.
Feroli comes to Focus Media with valuable agency experience and an extensive list of previous clientele. Prior to joining Focus, Feroli was an Account Manager at Carolyn Izzo Integrated Communications in Nyack, where she led the agency’s hospitality, travel and lifestyle accounts.
Feroli’s past clients include The Kimberly Hotel in New York City; the Food and Shops at LaGuardia Airport; Mexico Grand Hotels and Hotel El Ganzo/Casa del Mar in Los Cabos, Mexico; the Whiteface Lodge in Lake Placid; Thanks Again, a rewards and loyalty program; Hotel BPM in Brooklyn; BeeAlive and New Leaf Brands, among others.
Feroli brings a strong background in client communications, creative strategy, promotions and partnerships, media communication and new business development. She received her bachelor’s degree in marketing and communications from Manhattanville College in Purchase.
“We are thrilled to welcome Danielle to our team,” said Focus Media President and CEO Josh Sommers. “Her agency experience and expertise will complement our culture and we’re happy to leverage her hospitality experience with clients like Woodbury Common Premium Outlets and Ulster Tourism. We’re confident that Danielle will deliver exceptional client service.”
For more information, visit http://www.focusmediausa.com.